In what must surely be one of the most ridiculous PR stunts in videogame history, Lara Croft - model Karima Adebibe - has opened a women-only beach in Italy.

On the plus side, we do have images from the event (wouldn't be worth it otherwise, eh?) featuring lots of girls in bikinis and Adebibe showing the ladies her shooters.

Just for your reference like, the beach is located in Riccione, which is apparently an exclusive resort near Rimini on the east coast of the country.

The women-only beach has been named Pink Beach. Sigh.

Stick to the tomb raiding, eh Lara?

Via CVG

I like it, except I'm not allowed there, what do you guys think?

lol silly woman, angelina jolie plays a better lora then she does

i'd still hit it...

Cant be that bad can it? A beach full of women? Bet theres lots of pedos in the bushes

But on that picture doesnt the girl who is suposed to be laura look like this guy, http://bbimages.digitalspy.co.uk/bb6/libra...0_bb6_kemal.jpg

Hmmmmmm, an all girl beach????

Fantastic...

lol its a lil wierd a beach as a promo for a game.. but it loks ok to me

i nvr heard of it, or seen it at all.

lol either way.. you gotta admit, that's pretty ballin' right there openin' a beach.

there should never be a men only beach